TARIGAN, D. B.; PRASETYANTA, A. Pengaruh Price Dicount, Bonus Pack dan In-Store Display Terhadap Impulse Buying Pada Konsumen Pamella Supermarket 7 di Kabupaten Sleman. EQUILIBRIUM - Jurnal Bisnis dan Akuntansi, [S. l.], v. 16, n. 2, p. 63–70, 2022. DOI: 10.61179/ejba.v16i2.698. Disponível em: https://journal.ukrim.ac.id/index.php/jem/article/view/698. Acesso em: 4 may. 2026.