MARANTIKA, G. I.; YOKANAN, R. T.; KALOETI, A. K. The Influence of Brand Awareness, Price, Product Quality, & Promotion on Consumer Purchase Decision of Roti’O in the Special Region of Yogyakarta. EQUILIBRIUM - Jurnal Bisnis dan Akuntansi, [S. l.], v. 19, n. 2, p. 291–301, 2025. DOI: 10.61179/ejba.v19i2.792. Disponível em: http://journal.ukrim.ac.id/index.php/jem/article/view/792. Acesso em: 28 nov. 2025.